Sometimes You Need a Lifeline

Building a business is exhilarating—until it’s not.

There’s that moment when the adrenaline wears off, your to-do list becomes a guilt list, and every open tab on your laptop feels like a new way to fail. I hit that wall hard. And just when I was about to throw my hands up and disappear into a pile of crumpled sticky notes, Fatima Bey stepped in like the calm in the middle of a Category 5 brain hurricane.

I don’t say this lightly: she didn’t just offer encouragement (though she did that, too)—she offered solutions.

I was paralyzed by overwhelm. I had too many ideas, too many directions, and too many people telling me what I “should” do. But Fatima had this uncanny ability to cut through the noise. She asked the right questions, pulled the real priorities to the surface, and helped me reframe the chaos into a manageable, human-sized plan.

One of the things I appreciated most was how practical she was. Not in a boring, beige kind of way—but in a “here’s what’s actually going to work” kind of way. She helped me set boundaries, sort tasks by urgency, and let go of things that were draining my energy without moving me forward.

If you’ve ever felt like you were trying to build a rocket ship with duct tape and self-doubt, I hope you find a Fatima in your corner. And if you’re lucky enough to have Fatima Bey in your network, trust me: listen closely. She’s not just offering advice—she’s handing you tools.

Thanks, Fatima. You reminded me that I’m capable. And more importantly, you reminded me I don’t have to figure it all out alone.

Fatima Bey is a podcaster, business consultant, and speaker. You can check her out at https://www.fatimabey.com/